At the risk of sounding like an infomercial, if you make just one change to your business you’ll open up a new door to an even greater level of success. It’s a very simple concept. You don’t have to go get an MBA or Master’s in marketing. You simply have to refocus your offerings from […]
The 1 Change You Need to Make in Your Business Read More »
When the sun is shining, the music is playing, and your toes are in the sand — you know it’s summertime in Worthington. Few summer traditions bring people together like a friendly game of sand volleyball. Whether you’re diving for the win or just there for the laughs, sand volleyball is a community favorite —
Serve, Set, Summer: Sand Volleyball in Worthington, MN Read More »
When summer heat settles over southwest Minnesota, Worthington offers a refreshing answer for families, travelers, and fun-seekers alike — the Worthington Splash Pad, located in Centennial Park. This free, family-friendly water play area is more than just a way to cool off — it’s a vibrant part of the community and a destination worth adding
Make a Splash in Worthington: Why Our Splash Pad is a Must-Visit Summer Attraction Read More »
Attracting new customers is important, but building loyalty is where long-term success happens. Loyal customers spend more, visit more often, and refer others. According to business.com, they spend 67% more than first-time customers. Cultivating that loyalty takes more than just great service. It takes creativity, consistency, and value-driven engagement. Whether you run a retail store,
9 Customer Loyalty Programs That Work Read More »
Looking for a fun, free, and active way to enjoy the outdoors in Worthington? Whether you’re a seasoned pro or brand-new to the game, disc golf is a great option—and Worthington has a course that’s as scenic as it is welcoming. Located near Olsen Park Campground and tucked alongside the shores of Lake Okabena, the
Flying Discs & Lakeside Fun: Discover Disc Golf in Worthington, MN Read More »
Has this happened to you? Whether online or in-person, there’s a customer who lingers, hesitates. They’re eyeing your item or menu. They’re asking questions about it. You think they’re going to buy and then they walk away or abandon their online cart without making a decision. They don’t say no, they just don’t say yes.
Helping Customers Move Past “Let Me Think About It” Read More »
It’s easy to look at agriculture and assume it’s a world away from our daily lives—especially if you don’t live on a farm or work in ag-related industries. But the upcoming State of Agriculture event is here to remind us that agriculture does impact everyone. Whether you’re a small business owner, teacher, healthcare worker, city
Why the State of Agriculture Matters to All of Us — Even If You Think It Doesn’t Read More »
As summer hits its peak (yeah, it’s hard to believe) and the back-to-school buzz begins, this is the perfect time to refresh your marketing. It’s also a great time to connect with your customers in meaningful, fun, and creative ways. And you don’t have to be a retail shop to “sell summer” or “back-to-school.” No
7 Creative Summer and Back-to-School Marketing Ideas Read More »
Every summer, the city of Worthington, Minnesota, comes alive with the sights, sounds, and flavors of cultures from around the world. The Worthington International Festival is more than just an event — it’s a vibrant tribute to the community’s rich diversity and the many cultures that help shape its identity. ✨ A Brief History The
It may be extraordinarily hot and sunny, but it’s also the perfect time to jingle your way to more sales with a Christmas in July promotion. This festive mid-year moment is a golden opportunity to engage customers, clear inventory, and create a buzz—without the stress of December chaos. Plus, it’s becoming more popular over the
Christmas in July: How You Can Sleigh Summer Sales Read More »
Facebook continues to be one of the most powerful platforms for businesses to connect with customers, build brand awareness, and drive sales. With over 2 billion users and tools that support everything from video marketing to community building, it remains a key part of many business marketing strategies. And that’s why it’s important to keep
Reels and Groups: What People Are Talking About Read More »
On warm summer evenings in Worthington, MN, there’s a sound that draws people to the heart of the city—the uplifting, familiar music of the Amazing City Band. For 132 seasons, this talented group of local musicians has provided the soundtrack to our summers, filling the air with melodies that inspire, entertain, and bring us together
The Amazing City Band: A Worthington Summer Tradition at Chautauqua Park Read More »
